There is also something valuable about the variability of natural dyes. As a textile artist, I actually find that unpredictability fascinating. The colour is affected by season, soil, water, temperature and process. You are working with a living material rather than a fixed industrial formula. So I don't think the answer is to romanticise natural dyes. I think it is to understand them more deeply.
Over the last few years, India's retail landscape has evolved significantly. We have seen consumers become increasingly brand conscious, globally connected, and more willing to engage with premium and international brands. At the same time, the retail ecosystem itself has matured, with the emergence of world class destinations capable of delivering the scale, experience, and visibility that global brands seek for their flagship concepts.