Natural Fiber Welding’s dramatic collapse has rattled the fashion and automotive sectors that once celebrated it as a sustainability pioneer. Its failure reflects not only management missteps but also a deeper structural malaise: investors retreating, brands shirking responsibility, and an industry addicted to storytelling while refusing to absorb the real costs of transition.

Quick commerce in India is no longer just about groceries and essentials. As consumer behaviour shifts towards instant gratification, fashion has emerged as the next big frontier for 15–45-minute delivery platforms. With high margins, event-driven urgency, and tech-savvy buyers, fashion could transform quick commerce into a sustainable and profitable model for the Indian retail industry.

As sustainability becomes central to fashion’s future, the role of public relations is more critical than ever. In a digital age ruled by influencers and online shopping, PR remains essential for building trust, tackling greenwashing, and crafting authentic brand narratives. For sustainable fashion brands, credibility hinges not just on actions, but also on how those actions are communicated.

The Kolhapuri chappal—a timeless symbol of Indian craftsmanship—is in the news and for all the wrong reasons. But behind the buzz lies a story of decline: collapsing artisan networks, synthetic clones, policy failure, and raw material bottlenecks. As younger generations abandon the trade and fake lookalikes flood the market, this once-thriving rural industry is fast unravelling.

Supply chains today face unprecedented risks—from cyberattacks and geopolitical tensions to supplier insolvency and logistics disruptions. Insights from the Supply Chain Risk and Resilience Summit reveal why businesses must embrace proactive planning, invest in risk assessments, and prioritise supplier collaboration to navigate the shifting dynamics of global trade and resilience.

The first edition of the Textiles Recycling Expo 2025 in Brussels brought together innovators, brands, policymakers, and recyclers to accelerate circularity in textiles. With cutting-edge recycling technologies on display and calls for robust EU policy frameworks, the event spotlighted the need to scale solutions through business model innovation, financing, and regulatory clarity.

At EU Green Week 2025, leaders reaffirmed that circular economy is not just green policy—it’s Europe’s competitive strategy. From the upcoming Circular Economy Act to fast fashion regulations, the EU aims to reduce resource dependency, boost innovation, and scale circular systems. Now, the focus shifts from ambition to implementation.

The leitmotif across panels and presentations at the just-concluded 19th edition of the Textile ETP Annual Conference in the Spanish city of Alcoy was unmistakable: the textile sector is hungry for specifics. Companies—large and small—are calling for clearer guidelines, harmonised standards, and structured pathways to circularity and digital transition.

The business of branding has undergone a radical change in recent years. Marketing specialists now must prioritise real influencer collaborations, embrace data-driven strategies, and link campaigns with consumer and cultural values to create enduring impact and trust in this ever-changing market.

The world needs systems, not islands — scaling circularity means scaling integration. At the just-concluded 4th Sustainable & Circular Textiles, Apparel & Footwear event in Brussels, the call was clear: circularity won’t happen by chance—it takes bold collaboration and aligned action across the value chain. The conversations were honest, the momentum real but with an underlying message that was consistent: circularity requires clarity.