Budget Emphasis on Manufacturing and Exports Bodes Well for Brands and Retailers in India

The Union Budget 2025-26 emphasis on strengthening domestic manufacturing, enhancing exports, and fostering economic growth is expected to have a significant impact on fashion brands and retailers in India. A texfash analysis that explores its key provisions and expected impact on industry, and how fashion brands and retailers can capitalise on these developments.

Long Story, Cut Short
  • As companies align their strategies with the new budgetary provisions, the coming years could mark a significant expansion phase for India's fashion and retail sectors, making the country a more dominant player in the global apparel/ footwear industries.
  • Enhancement of PLI scheme for MMF apparel and technical textiles will have significant impact on fashion brands, particularly those in athleisure, sportswear, and performance-wear segments.
  • Investments in modernising textile parks, R&D, and manufacturing hubs can result in higher-quality fabric production, benefiting apparel manufacturers that rely on domestically produced materials.
Beyond direct support for manufacturing and exports, Union Budget 2025-26 emphasises increasing disposable incomes by raising income tax thresholds. This move is expected to stimulate consumer spending, directly benefiting fashion and footwear retailers.
consumer spending and fashion retail Beyond direct support for manufacturing and exports, Union Budget 2025-26 emphasises increasing disposable incomes by raising income tax thresholds. This move is expected to stimulate consumer spending, directly benefiting fashion and footwear retailers. A.Rrajani / Pixabay

The Union Budget 2025–26 emphasis on strengthening domestic manufacturing, enhancing exports, and fostering economic growth is expected to have a significant impact on fashion brands and retailers in India. As consumer spending patterns shift due to rising disposable incomes and improved market conditions, fashion and footwear brands stand to benefit from these policy initiatives.

The removal of certain import duties and increased government support for production are poised to lower costs and improve efficiency in manufacturing.

Union Finance Minister Nirmala Sitharaman on 1 February introduced a range of strategic measures designed to boost India's textile, fashion, leather, and footwear industries. These measures encompass increased budgetary allocations, enhancements to the Production Linked Incentive (PLI) scheme, customs duty reductions, and support for raw material production.

Increased budgetary allocation for textiles and its implications for brands: One of the key highlights of the Union Budget 2025–26 is the 15% increase in the budgetary allocation for the textiles ministry, bringing the total allocation to approximately ₹5,080 crore (₹58 billion) for FY26, up from ₹4,417.03 crore in the previous year. This increase in funding reflects the government’s commitment to expanding domestic textile manufacturing and boosting exports.

For fashion brands and retailers, this enhanced allocation signals stronger government support for infrastructure development, technological upgrades, and supply chain improvements.

Investments in modernising textile parks, research and development (R&D), and manufacturing hubs can result in higher quality fabric production, benefiting apparel manufacturers that rely on domestically produced materials.

Additionally, the expansion of textile clusters and government-backed incentives for sustainable production could encourage more brands to adopt eco-friendly practices, aligning with the growing global demand for sustainable fashion. This would enable Indian brands to compete more effectively in international markets, particularly in regions where sustainability is a key purchasing factor.

Enhancements to the Production Linked Incentive (PLI) Scheme: The government has also announced an increase in budgetary funds for the PLI scheme for textiles in FY26. This increase specifically targets technical textiles and man-made fibre (MMF) apparel and products, reinforcing India’s push toward diversifying its textile industry beyond traditional cotton-based products.

The enhancement of the PLI scheme for MMF apparel and technical textiles will have a significant impact on fashion brands, particularly those in the athleisure, sportswear, and performance-wear segments. Many leading brands—both Indian and international—are shifting towards MMF-based clothing due to its durability, moisture-wicking properties, and suitability for all-weather wear.

With increased government incentives, manufacturers in India will be better positioned to develop high-performance fabrics at competitive prices, reducing reliance on expensive imports. This could lead to lower production costs for Indian fashion brands, enabling them to offer competitively priced products in both domestic and export markets.

International brands sourcing from India, such as Nike, Adidas, and Puma, may also benefit from improved local production capabilities, strengthening India's role as a key global manufacturing hub.

Customs duty reductions and their impact on fashion and footwear brands: To further enhance the competitiveness of Indian exports, the budget has proposed several customs duty reductions that directly impact the leather and textile industries: 

Customs duty on wet white, crust, and finished leather used in garment, footwear, and leather goods manufacturing has been reduced from 10% to zero. This move will significantly lower raw material costs for brands producing leather apparel, accessories, and footwear, making Indian products more price-competitive in global markets

The import duty on methylene diphenyl diisocyanate (MDI)—a key raw material in textile and footwear manufacturing—has been reduced from 7.5% to 5%. Additionally, new tariff lines have been introduced for technical textiles, which is expected to streamline imports of advanced textile materials

For brands specialising in leather and footwear, such as Bata India, Woodland, Metro Brands, and Clarks, the elimination of the 10% customs duty on leather imports will reduce costs and improve profitability. By making high-quality leather more accessible, these brands can introduce premium and luxury products at competitive prices, expanding their consumer base. 

Similarly, for textile brands, the reduction in MDI import duties will help manufacturers develop high-performance synthetic fabrics, enhancing innovation in sportswear, outerwear, and workwear

Government support for cotton production and its effect on retail: The government has launched a six-year programme to boost cotton production, focusing on research and development (R&D) to enhance yields, particularly for extra-long staple (ELS) cotton

For Indian fashion brands that rely heavily on cotton, such as FabIndia, Raymond, and Aditya Birla Fashion, this initiative is expected to: 

  • Reduce reliance on cotton imports, thereby stabilising costs
  • Ensure better quality raw material for premium cotton-based products
  • Promote sustainability, as higher domestic production reduces the carbon footprint of imported cotton

By strengthening the domestic supply of high-quality cotton, the government is enabling Indian brands to compete with international labels that source ELS cotton for premium apparel. This is particularly beneficial for brands selling handloom, organic, and luxury cotton-based products in both domestic and global markets

Impact on consumer spending and fashion retail: Beyond direct support for manufacturing and exports, the Union Budget 2025-26 also emphasises increasing disposable incomes by raising income tax thresholds. This move is expected to stimulate consumer spending, directly benefiting fashion and footwear retailers.

Key impacts on retailers and brands:

  1. Higher consumer spending power → More demand for premium and branded apparel
  2. Positive stock market reaction → Fashion and retail brands such as Bata India and Metro Brands have already seen an uptick in stock prices post-budget
  3. Expansion of middle-class consumption → Growth in demand for fast fashion, casual wear, and affordable luxury segments

Retailers with a strong presence in malls, high streets, and e-commerce platforms are likely to experience higher sales volumes, particularly in segments such as: 

  • Workwear and formalwear as urban professionals increase discretionary spending.
  • Fast fashion and affordable luxury, driven by aspirational middle-class consumers
  • Footwear and accessories, as brands introduce more premium and functional products

Positive outlook for fashion brands and retailers: The Union Budget 2025–26 presents a strategic push toward strengthening India’s textile, leather, and fashion industries. The combination of higher budget allocations, reduced import duties, incentives for MMF and technical textiles, and support for cotton production creates a favourable environment for Indian and international brands operating in the country.

With lower production costs, improved raw material access, and higher consumer spending, fashion brands and retailers can expect strong growth in both domestic and export markets.

As companies align their strategies with these budgetary provisions, the coming years could mark a significant expansion phase for India's fashion and retail sectors, making the country a more dominant player in the global apparel and footwear industries.

International brands sourcing from India may benefit from improved local production capabilities, strengthening India's role as a key global manufacturing hub.
International brands sourcing from India may benefit from improved local production capabilities, strengthening India's role as a key global manufacturing hub. StockSnap / Pixabay
 
 
 
  • Dated posted: 10 February 2025
  • Last modified: 10 February 2025