Collection: Sea Change

Sorting out: Making Recycling Easier with Technology That Identifies Fibres and Fabrics

When founders of a startup super specialised in spectrometry, electronics design, programming, come together to build devices and scientific instruments that can identify plastic, textile and textile blends, it is indeed time for industry to take notice. texfash.com talks to Lieve Vanrusselt, an early invester and currently Head of Business Development at Matoha Instrumentation Ltd to know about the product, the journey and the road ahead.

Long Story, Cut Short
  • In 2020, it was estimated that worldwide 92 000 000 tonnes of textile waste is created each year which means that the equivalent of a rubbish truck full of clothes ends up on landfill sites every second. This figure is expected to grow by 60% by 2030.
  • Matoha’s mission is to create accurate, affordable and easy-to-use material identification solutions to promote the world’s transition to a zero-waste, carbon neutral and circular economy by enabling easy sorting of various materials streams.
  • The textile identification technology supports 9 pure materials and 13 different two-component blends with typical accuracy levels of +/- 5% for pures and +/-10% for blends.
An early investment provided the funding to debut the beta version of Matoha’s FabriTell desktop ready by mid-2020 which the company sold in the middle of the COVID-19 lockdown.
Desktop Sorting An early investment provided the funding to debut the beta version of Matoha’s FabriTell desktop ready by mid-2020 which the company sold in the middle of the COVID-19 lockdown. Matoha Instrumentation

When first year undergrads in chemistry at Imperial College (London), Martin Holicky (CEO) and Hans Chan (CTO) decided to miniaturise near-infrared or NIR spectroscopy with the vision to make plastic material identification devices which are quick, easy to use, affordable, aimed at boosting a circular economy in the plastic market, it emerged a sure shot winner collecting prestigious awards, and raising £16k in grants and prizes from Imperial College, McKinsey and Climate KIC Launchpad. They incorporated their startup in 2018 as Matoha Instrumentation Ltd.

Lieve Vanrusselt, an early investor in Matoha and now Head of Business Development, met Martin through the Imperial Alumni network in 2018. She was looking for early investment opportunities and being involved with a startup focused on sourcing textile manufacturing, she was looking more closely into textile recycling processes. She was convinced that to ensure these emerging technologies could get to commercial scale, the bottleneck of providing the correct feedstock needed to be resolved. 

There was a clear need for a technology that could efficiently identify the different textile fibres and its blends and at a throughput rate that could provide the required volume for these recycling processes as they would be scaling up from pilot to commercial stage.  That is when she went back to Matoha’s founders, and after some initial testing, they decided in early 2019 to work on applying the plastic NIR technology to identifying textiles.  

A first early investment by her provided the funding to debut the beta version of Matoha’s FabriTell desktop ready by mid-2020 which they sold in the middle of the COVID-19 lockdown.

texfash.com: What was the trigger that led to this award-winning innovation? How has the growth been?
Lieve Vanrusselt: Matoha has been one of the very first to start developing this textile identification technology triggered by our belief that this technology provides a critical step to support the transition of the fashion industry towards Net Zero. Furthermore, Matoha’s mission has been very clear from the start; we want to “create accurate, affordable and easy-to-use material identification solutions to promote the world’s transition to a zero-waste, carbon neutral and circular economy by enabling easy sorting of various materials streams feeding into recycling and providing onsite composition analysis for process and quality control, standardisation and industry certification purposes”. This mission statement continues to inspire us to grow our business as well as to work on future applications and innovations.

Matoha has grown at a considerable rate. With an extensive network of contacts across the industry and devices proven in the field, the company has since sold 350+ devices in about 40 countries around the world. We recently launched our e-shop, from where we sell both our textile and plastic technology instruments in different formats e.g. desktop model, the ‘bench’ model (built in flush with a table top), a handheld model and a compact material sensing module that can be integrated into an automatic process.

What are the challenges faced this far — be it in terms of product, the research and development and finally the commercial roll out?
Lieve Vanrusselt: Whilst right now textile fibre-to-fibre recycling is very limited (<1%), a McKinsey analysis predicts a ~2000% growth to 18-26% by 2030. This means that we are working in a rather ‘embryotic’ market space but with a huge market potential. We have no doubts that a substantial growth will happen but what exactly the numbers will be, is difficult to predict or guarantee at this point. It will be largely driven by legislation & EPR (such as the EU Circular Textile Strategy and Textiles 2030 Roadmap by WRAP-UK) and by the fashion brands’ demand for recycled content (e.g., as demonstrated by H&M and others). In any case, the time to develop solutions, and to invest in them, is now.

Textile identification using NIR is much more complicated than plastic identification i.e., the NIR footprints (or ‘spectra’) of the various textiles and their blends are less ‘distinctive’ and require more advanced machine learning algorithms and ongoing development of the machines’ software to achieve the desired accuracy and speed and to expand the capability in identifying more fabric blends. With both our founders being super specialised in spectrometry, electronics design and programming and showing strong experience in building devices and scientific instruments, we are well prepared to tackle all these more complex technical issues in identifying textiles (and other detectable materials using NIR). We believe that our early focus on textile identification has given us the opportunity to grow and build up market dominance in a market where there is a relative lack of mature technology. 

The infrared sensing and automatic material recognition core technologies are scalable and currently deployed on 4 device types (desktop, bench, handheld and sensing / OEM module), each with different footprints and suited for different use cases in multiple parts of the textiles and plastics supply chain.
material recognition The infrared sensing and automatic material recognition core technologies are scalable and currently deployed on 4 device types (desktop, bench, handheld and sensing / OEM module), each with different footprints and suited for different use cases in multiple parts of the textiles and plastics supply chain. Matoha Instrumentation

What drew you to this field? Which opportunities did you see that made you choose to operate in this market?
Lieve Vanrusselt: In 2020, it was estimated that worldwide 92 000 000 tonnes of textile waste is created each year which means that the equivalent of a rubbish truck full of clothes ends up on landfill sites every second. This figure is expected to grow by a further 60% by 2030. From this, today, only less than 1 percent is fibre-to-fibre recycled. Fibre-to-fibre recycling of post-consumer textiles is now one of the key strategic components to support the transition towards a circular fashion industry and increasing attention from governments and eco-awareness in general is pushing for increased recycling rates. This development is expected to lead to an increased demand for post-consumer textiles collection, sorting and recycling infrastructure across the EU and worldwide. This in turn will require an increased investment into infrastructure that can sort and prepare textiles for reuse and recycling.

The textile sorting system today relies heavily on manual processes which is likely to remain the first step for sorting any PCT with rewearable content but is not the optimal solution for recycling which requires identification of the specific fibre types. To feed the increasing demand of feedstock to these recycling markets, this purely manual sorting requires to be followed by semi-automated or automated sorting of the non-rewearable fraction by fibre type and also often colour. Due to rising consumption, increase in collection and the marked decrease in overall quality of the garments, the volume of this low value fraction is expected to grow substantially for many years to come and will need to be sorted. The sheer scale of these issues presents a large number of opportunities for solutions – such as ours.

For plastics, manual sorting is much less economical, but we strongly believe the opportunities here lie with the sorting of bulk waste (which is much heavier) that cannot be processed by the automatic sorting lines due to its size. Many of our PlasTell customers are busy in the field of pre-sorting while disassembling items such as (larger) household items for example.

Furthermore, both our technologies find applications in quality control in manufacturing and various other processes and services and are also being used for educational purposes. Our more compact material sensing module can also be integrated with small-scale automatic sorting machines; we have been working with a number of customers on integrating these modules for sorting fabrics and plastics.

Textile identification using NIR is much more complicated than plastic identification i.e., the NIR footprints (or ‘spectra’) of the various textiles and their blends are less ‘distinctive’ and require more advanced machine learning algorithms.
Textile identification Textile identification using NIR is much more complicated than plastic identification i.e., the NIR footprints (or ‘spectra’) of the various textiles and their blends are less ‘distinctive’ and require more advanced machine learning algorithms. Matoha Instrumentation

Please take us through the process — explain the science of it in layman's language.
Lieve Vanrusselt: Our existing identification products are near-infrared (NIR) scanners that measure how different materials interact with infrared light, acquiring their infrared signatures (spectra). The spectra are then instantly processed by our industry-leading material identification ML algorithms that determine the composition of the material and, in the case of textiles, display this as the weight percentages of the detected textile components.

The infrared sensing and automatic material recognition core technologies are very scalable and currently deployed on our 4 device types (desktop, bench, handheld and sensing / OEM module), each with different footprints and suited for different use cases in multiple parts of the textiles and plastics supply chain, providing user-optimised solutions for our customers’ identification needs.

Our Cloud system and mobile app enable the saving of data, building of databases as well as providing data analytics to our customers. Particularly for textiles, this will play a key role establishing traceability and evidence of sorting but also in understanding the different waste streams and material flows.

Your website has two sections — one to identify plastics and the other textiles. Do your instruments detect synthetic blends?
Lieve Vanrusselt: Our textile identification technology supports 9 pure materials (cotton, polyester, viscose, polyamide, acrylic, wool, elastane, silk, acetate) and 13 different two-component blends with typical accuracy levels of +/- 5% for pures and +/-10% for blends. It works for all weaves and colours including black (except carbon black). Of the blends, our instruments can detect various synthetic blends such as polycottons, cotton blends with nylon and acrylic, wool blends with polyester, nylon and acrylic, viscose blends with polyester.

In blends with elastane, the presence of elastane can be detected down to 5% for some of the blends (ex. polyester-elastane). However, in general, at low percentages, some materials can look very similar (for example elastane and nylon) and our machine will say “95% cotton 5% contaminant” rather than “95% cotton 5% nylon”. Given that it is already highly challenging to recognise two-component blends, it means that in the case of 3- and more-component blends, our machine will most likely the two major components.

The performance and accuracy depend on a number of factors, such as the correct measurement technique, and these numbers represent the typical accuracy rather than guaranteed accuracy for every single sample. It is important to note that the pure and blends that are supported by our technology today have been identified as the most present in a post-consumer textile audit carried out by Refashion (France) (Refashion.fr - Refashion for a 100% circular textile industry) using our NIR scanners in 2021. However, we are continuously working on improving the identification accuracy and on expanding the detection capability of our technology to more blends.

For plastics identification, we are planning to implement the identification of blends in the future but for the moment we support 25 different plastics and have made it possible for customers to add new materials to the plastics library so they can identify specific plastics and blends.

Lieve Vanrusselt
Lieve Vanrusselt
Head, Business Development
Matoha Instrumentation Ltd

The textile sorting system today relies heavily on manual processes which is likely to remain the first step for sorting any PCT with rewearable content but is not the optimal solution for recycling which requires identification of the specific fibre types. To feed the increasing demand of feedstock to these recycling markets, this purely manual sorting requires to be followed by semi-automated or automated sorting of the non-rewearable fraction by fibre type and also often colour. 

PlasTell from Matoha is a complete plastics identification solution. It rapidly identifies plastics with its highly portable plastics identifier device that requires no technical expertise to operate.
Identifying plastics PlasTell from Matoha is a complete plastics identification solution. It rapidly identifies plastics with its highly portable plastics identifier device that requires no technical expertise to operate. Matoha Instrumentation

What is the feedback like from your customers? What are the changes/modifications that they have demanded since you started?
Lieve Vanrusselt: Our primary customers are companies involved in the sorting and recycling of textiles and plastics. Our machines enable them to sort waste by material for all kinds of recycling processes, as well as perform quality control on feedstock or finished materials. There are a few secondary customer types, such as NGOs or educational organisations working in the field of circular economy that buy our machines for research, demonstration, and educational use. 

For example, our instruments were bought by Fashion For Good (Netherlands) and Refashion (France) to carry out their waste analysis surveys in Europe (2021) and India (still ongoing). We have recently started to collaborate with a few eco-minded brands since we believe that building awareness for textile recycling with the end consumer can only happen through a strong engagement and conviction by the brands; take-back schemes need to be encouraged and expanded across the fashion retail sector and need to be more efficiently organised, with a possible first ‘pre-sort’ in-store.

Feedback on both our technologies has been good and useful. From the start, we have worked closely with our first customers to develop our technology to their needs. This brought us to develop our ‘desktop’ model into our ‘bench’ model, which is better suited and more robust for continuous sorting and is now the preferred format being used in textile sorting halls. Based on this early feedback, our app (for iOS and Android) was written to configure the instrument as well as to save and analyse data our customers need for waste or feedstock analysis to go into the next process. 

Via the app, the colour of the instrument’s LED lights can be programmed to sort for the desired categories, and this allows for easy and simple sorting operation. For example, if you were sorting cotton for recycling and wanted to accept all samples with at least 90% cotton, you could configure it to show green light (=’accept’) for samples with >=90% cotton and red (=’reject’) otherwise.

Our communications library was set up to let you connect to our machines and sensing modules over a variety of interfaces (such as Bluetooth) and then extract the measurement results in real-time. For instance, this allows you to report the result to a robot or your own cloud system which will then take action based on the result. The library is open-source and free to use with our machines. While with our app, you can save and export measurements, sometimes you need more advanced access than this; for instance, if you would like to perform the export in an automated way. For this reason, we have created a data access API (application programming interface), currently still free of charge, which allows you to access data using scripts and obtain detailed insights into your processes.

Useful feedback has also come from our close collaboration on several textile waste analysis projects with some of these still ongoing. Our technology has played a key part in the post-consumer textile waste surveys done by Fashion For Good and Refashion. FFG published the ‘Sorting for Circularity in Europe’ project report (Sep 2022) along with their Sorters Handbook: how to conduct a sorting analysis using hand-held near infrared scanning technology. Both reports are exceptional, painting an accurate picture of the composition of our post-consumer textile waste today and providing a realistic insight into the opportunity and capability of textile recycling looking towards 2030. Through these collaborations, we have enjoyed a lot of exposure and got the opportunity to develop our tools to today’s industry gold standard for rapid textile analysis.

Moreover, we have gone for CE and UKCA Compliance.

Richa Bansal

RICHA BANSAL has more than 30 years of media industry experience, of which the last 20 years have been with leading fashion magazines in both B2B and B2C domains. Her areas of interest are traditional textiles and fabrics, retail operations, case studies, branding stories, and interview-driven features.

 
 
 
  • Dated posted: 26 October 2023
  • Last modified: 26 October 2023