EU Textiles Strategy: A Paradigm Shift

The recently-announced EU Textiles Strategy is likely to have a bearing on how the textiles-apparel-fashion industry works around the world. But before that can happen, the Strategy would have to be writ in law(s). A peek into how matters might unfold.

Keeping consumers at the heart of policies/decisionmaking would be key in the days ahead, and it should not just be about products but also how products are used. And, empowering consumers on tackling greenwashing would sum up the process. People in the know tell texfash.com.

Global Fashion Agenda (GFA) is one of the leading organisations working on sustainability in fashion. María Luisa Martínez Díez, Public Affairs Director at GFA, speaks to texfash.com about how GFA sees the just-announced EU Textiles Strategy from a global standpoint.

The European Union Commissioner for Environment, Oceans and Fisheries, Virginijus Sinkevičius, is one of the key people behind the European Green Deal and also, by that reason, of the EU Strategy for Sustainable and Circular Textiles. Sinkevičius tells texfash.com how the Strategy works.

The EU Textiles Strategy is laudable in many ways—it rightly assesses the dominance of fast fashion and disposable textiles, and integrates environmental and social concerns in its analysis. A fundamental weakness is the limited connection to the CO₂ challenge, and the imperative to become fossil-free or fully biobased by 2050. There is a total lack of proposals related to biobased fibres.