The seams they are a’changing! With an addressable market of consumer opportunity of about 100 billion dollars in India up for grabs, the time to launch your D2C brand is now; so what if established physical players are also assuming the D2C avatar which is changing the game rapidly.
Senior execs working for well-known organizations typically value their brand affiliations so much that they’re willing to make compromises and even accept lower pay for it. Why?
The designer community of Sri Lanka was a sprightly lot. And then the pandemic brought them down, mostly small businesses, virtually to their knees. It was tough, but now they have got going.