Fashion has some bad news for the planet. Most brands are actively “greenwashing” their emissions with none of the companies assessed reporting transparently on the terms, value invested or availability to suppliers, says a new Stand.earth report.
It’s been a newsy April for greenwashing. What does an activist think-tank have to say about it all? texfash.com talks to Todd Paglia, Executive Director of the unrelenting and unapologetic nonprofit Stand.earth.
Advocacy nonprofit Stand.earth has filed an anti-competition complaint against leading Canadian fashion brand Lululemon claiming that the latter’s ‘Be Planet’ campaign misleads customers about its environmental impact.
Renewable electricity strategies of some major brands fall woefully short and standard-setters provide limited incentives and sometimes even barriers to increase ambition, says a study by the NewClimate Institute.
Pre-consumer garment waste at some operational and permanently closed brick factories from as many as 19 international brands were found to be fuelling the kilns in Cambodia, exposing people to toxins and causing negative health and environmental impacts.
A thorough examination of the fashion industry’s climate targets has revealed that brands are not as ambitious as their barrage of press releases and net-zero marketing campaigns would lead us to believe. The 'Synthetics Anonymous 2.0: Fashion’s persistent plastic problem' report from Changing Markets Foundation, published today, has uncovered this and more.
Target Corporation would be a new lead funder of the $250 million Fashion Climate Fund of the Apparel Impact Institute, which is working towards meeting the fashion industry's step towards reducing carbon emissions.
Athleisure major Lululemon’s second Impact Report has inadvertently revealed that the Canadian athleisure giant has increased climate pollution from manufacturing its products by a shocking 60% in just 12 months. This was followed by the company's founder donating CAN$ 100 million to a conservation non-profit.
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