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Sheetal Jain

Founder Luxe Analytics
Sheetal Jain

Dr Sheetal Jain is founder of Luxe Analytics, a luxury market consulting firm based in New Delhi. She is an experienced luxury industry professional credited with conducting India's first quantitative study on luxury consumer behaviour.

 

List of All Articles

Title Date
Preloved Luxury: Fad or Fashion’s Future?
 
 
Most Popular
Project Rewear / Study Findings Report
The grade assigned to a garment at a sorting facility has less to do with its physical condition than with whether it aligns with current trend cycles and carries a recognised brand name.

The Circular Economy Is Working for the Wrong People in the Wrong Places

  • Subir Ghosh

14 May 2026
Flax Sector / Study Findings Report
Interest in domestic natural fibres is rising across the UK's sustainable fashion and maker sectors, driven by demand for shorter, more transparent supply chains.

Scotland Proves Flax Can Grow but Cannot Yet Build an Industry

  • Special Correspondent

14 May 2026
 
Latest Specials
Cotton Farming / Origin Story Report
The coastal scrublands of northwestern Yucatán harbour wild cotton plants whose DNA contains the most complete record of the crop's domestication history anywhere on earth.

Cotton Story: The Crop That Fuelled Empires and Slavery Finally Reveals Where It Started

  • Subir Ghosh

22 May 2026
Cotton Futures / CottonInc Study Analysis
Biogenic carbon absorbed during crop growth can invert a fibre's climate profile at the point of production though the permanence of that storage depends on what happens to the product after it leaves the farm.

The Fight Over Cotton's Future Is a Fight Over Accounting

  • Subir Ghosh

21 May 2026
 
Trending Now
Case Study / Flyrobe Feature
From an idea about renting fashion, Flyrobe, which was initially bootstrapped, now is the country’s first and largest fashion rental brand, ruling the ethnic or indutva rental space. It started with spending ₹2,700 as customer acquisition cost, only to earn ₹300 for the service; as against the current CAC being ₹400 and the AOV being ₹6,500.

In India, Clothing Rentals Too Have Their Seasons

  • Special Correspondent

10 May 2023
Under Scanner / Nike Wage Theft Analysis
Without binding frameworks, supply chains will continue to operate on a model of plausible deniability and race-to-the-bottom pricing.

Nike's Unpaid Wages and Erosion of Corporate Credibility in Global Supply Chains

  • Special Correspondent

8 May 2025