It ain't fashion, if it ain't sustainable
texfash.com
 
  1. Home
  2. All Writers
  3. Marie-Agnes Parmentier
 

Marie-Agnes Parmentier

Associate Professor of Marketing HEC Montréal
Marie-Agnes Parmentier

Marie-Agnes Parmentier is Associate Professor of Marketing at HEC Montréal.

 

List of All Articles

Title Date
Designers can maintain their individuality working at big fashion houses
 
 
Most Popular
Biomaterials / Industry Usage Analysis
A widening gap separates researchers cultivating new materials from the designers whose choices ultimately determine what enters collections, boutiques and mass-market retail environments.

Fashion's Bio Revolution Is a Headline in Search of Hangers

  • Jane Wood
  • Tom Bird-Jones

1 September 2026
Recycling Crisis / Production Issues Analysis
Each new collection triggers the emissions-heavy stages of yarn spinning, fabric knitting and chemical dyeing, and rapid style turnover multiplies those stages faster than material efficiency can absorb.

Recycling Cannot Repair What the Production Phase Has Already Locked In

  • Subir Ghosh

2 September 2026
 
Latest Specials
Handmade India / Dokha Story First Person
A tradition kept exactly as it was can survive in archives, but one allowed to change its form can remain part of how people dress and earn.

A Himalayan Winter Garment Sheds Its Wool and Finds a New Life

  • Tapan Sharma

30 September 2026
Fashtech Trends / Imagery Analysis
European restrictions on destroying unsold clothing signal a wider expectation that fashion businesses will need to understand what they produce, what remains unsold and why waste occurs.

Fashion Brands Must Test AI Imagery against the Real Garment before Selling

  • Prashant Kumar

28 September 2026
 
Trending Now
Second Chance / Contamination Commentary
While it’s difficult to say how great your risk of actually contracting an illness from secondhand clothes is (as no study has been done to date), people who are immunocompromised are probably at the greatest risk. If you have an impaired immune system, you should take extra care before wearing secondhand purchases.

Just as You Were Wondering: Yes, Secondhand Clothes Could Well Be Swimming in Germs

  • Primrose Freestone

19 November 2024
Hen's Teeth / The Blue Streak / II Feature
Hen’s Teeth produces authentic clothing inspired by history, timeless fashions and the best manufacturing processes— because these are our true origins.

Hen’s Teeth: Creating Timeless Pieces, Crafting Painstakingly by Hand

  • Subir Ghosh

26 November 2024