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Marie-Agnes Parmentier

Associate Professor of Marketing HEC Montréal
Marie-Agnes Parmentier

Marie-Agnes Parmentier is Associate Professor of Marketing at HEC Montréal.

 

List of All Articles

Title Date
Designers can maintain their individuality working at big fashion houses
 
 
Most Popular
Under Scanner / Nike Wage Theft Analysis
Without binding frameworks, supply chains will continue to operate on a model of plausible deniability and race-to-the-bottom pricing.

Nike's Unpaid Wages and Erosion of Corporate Credibility in Global Supply Chains

  • Special Correspondent

8 May 2025
Climate Action / Benchmark Report Analysis
Good On You’s Fashion Planet Benchmark Report shines a light on the biggest planetary issues facing fashion, and how the industry fares.

Fashion Industry Not Serious about Emission Reduction or Impact on Nature, Says Report

  • Staff Writer

15 April 2025
 
Latest Specials
State of Workers / Heat Stress Interview
Extreme temperatures are rapidly becoming an everyday part of working life around the world. With global temperatures now 1.5°C above pre-industrial levels, once-a-decade heatwaves will become biannual events by 2030. Garment workers, especially those in Cambodia, are vulnerable to such climate extremities.

There Is No More Effective Policy for Reducing Heat Risks than a Fair Workplace and Fair Pay

  • Subir Ghosh

14 May 2025
State of Recycling / Europe Status Report
The official press conference for the Textiles Recycling Expo turned out to be a vibrant discussion on the subjects of circularity, recycling and textile waste.

Textiles Recycling Expo Aims to Weave a New Future of Circularity

  • Special Correspondent

12 May 2025
 
Trending Now
Material Innovation / Tandem Repeat Interview
Tandem Repeat stems from a 15-year research effort, which includes 8 years in the lab and 7 years in industry, dedicated to creating protein-based solutions materials.

Combining Protein and Lyocell Using Chemistry and Biology: Material Innovation Ready to Expand

  • Richa Bansal

7 February 2025
Ecommerce / Omnichannel Retail Commentary
As the retail landscape continues to evolve, adopting and refining omni-channel approaches will be essential for brands seeking to maximise their potential in India’s dynamic market.

Indian Retail Brands Embrace Omni-Channel Strategies to Boost Consumer Experiences

  • Anuj Kejriwal

15 July 2024