Marcio Porcher

Marcio Porcher is a Senior Director of Product Development working for an American footwear company based in China. His background includes design, product management, and brand building. Marcio believes that data analytics is critical in brand building, leading to more accurate collections and properly built footwear. He helped grow several brands during his career with his market-oriented approach to product creation. In addition to his role, he writes daily on LinkedIn, sharing knowledge about footwear creation and brand building.