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Katherine V Gough

Professor of Human Geography Loughborough University
Katherine V Gough

Katherine V Gough is Professor of Human Geography at Loughborough University.

 
 
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Tariffs and Seconds / SMART View Interview
If unfair trade barriers persist, there's the risk of seeing mountains of usable clothing pile up in the US, while markets abroad fill the gap with cheap, low-quality fast fashion that often results in more waste, not less. Keeping the second-hand clothing trade flowing freely is in everyone’s best interest: economically, socially, and environmentally. This is a moment to build smarter, fairer, and more circular global systems, not to shut them down.

Trade Barriers on Second-Hand Clothing Disrupt a Globally Significant Reverse Supply Chain

  • Subir Ghosh

24 April 2025
Tariff Impact / Luxury Fashion Commentary
For decades, luxury brands have relied on well-established international supply chains and global consumer bases, allowing them to maintain the coveted image of timelessness and prosperity.

The Price of Prestige: How Trump’s Tariff War Is Rattling the Luxury Fashion World

  • Richa Bansal

22 April 2025
 
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Branding Evolution / Influencers Analysis
Branding has always been about making a lasting impression, literally and figuratively.

Challenges of Branding in the Age of Influencers

  • Piyush Deogirkar

30 April 2025
Product Impact / New Study Report
Understanding that the environmental crisis is more than just carbon emissions will ensure that as companies work to reduce their carbon footprint, they are aware of how their business impacts the environment on other fronts. Failure to do so risks shifting impact from one category to another unknowingly.

Raw Materials and Manufacturing Account for 90% of Fashion Product’s Environmental Footprint

  • Special Correspondent

25 April 2025
 
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Consumer Trends / Fast Fashion Analysis
There's an attitude–behaviour gap – the incongruence between what people say and what they actually do. This is a phenomenon noted across multiple generations. It underscores that consumer intentions are not reliable predictors of behaviour.

The Great Self-Contradiction: Gen Z Supports Sustainability – and Fuels Ultra-Fast Fashion

  • Marian Makkar
  • Amanda Spry

3 October 2024
Deep Focus / Sri Lanka Overview / II Report
There is a drive to increase the number of knit fabric mills in Sri Lanka and also to increase the capacity of the existing mills.

Earn More, Spend Less

  • Subir Ghosh

7 March 2022
 
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