It ain't fashion, if it ain't sustainable

Consumer Trends

India Market / Digital Fashion

7 September 2023

3 minutes

Young audiences have a greater propensity to try to buy from new brands. As they constitute a growing share of online fashion purchases, the market for digital disruptors will grow.

Digital Disruptors and Youth Power Set to Propel India's Fashion and Lifestyle Segment, says Bain Report

The digital disruptor segment of India's fashion and lifestyle market will grow rapidly in the coming years. The market itself is expected to grow to approximately $35 billion by financial year 2028 at a 25% CAGR, says a Bain & Co report.

Staff Writer

Consumer Trends / Social Media

25 August 2023

2 minutes

The findings show that fine-grained social media information has significant predictive power in forecasting color and fit demands months in advance of the sales season, and therefore greatly helps in making the initial shipment quantity decision.

Brands and Retailers Need to Realise the Value of Social Media Data in Fashion Forecasting

Despite challenges like short product lifetimes, long manufacturing lead times and constant innovation of fashion products, fine-grained social media information can enable efficiency and increase revenue, says a new study.

Staff Writer

Style File / Gen Z

18 May 2023

4 minutes

Fashion has become a pick and mix of trends and ideas where an individual can use the ingredients to create and recreate identity as often as they desire. There is joy in dressing, not fear. There are no rules.

Why We Should Embrace the Joy of Dressing ‘Outside of the Lines’ Like Gen Z

For several hundred years, fashion has taken itself way too seriously. A cleansing fire of young, creative people is exactly what is needed right now. We should all take a page out their book and find joy in dressing in whatever we want.

Steven Wright
Gwyneth Moore

Commentary

Consumer Trends / Behaviours

12 May 2023

2 minutes

High-end fashion, such as international luxury brands and high quality local brands did not significantly predict any of the well-being indicators, they do not contribute to consumers’ sense of achievement, meaning and engagement.

Does Compulsive Buying of Fashion Make One Happy? Study Seeks Answers

Consumption of slow fashion is positively linked to wellbeing, while the opposite was found for fast fashion buyers. Also, fashion items that consumers typically spend a lot of money on do not necessarily make them happier, nor do they contribute to their sense of achievement, meaning and engagement.

Staff Writer

Consumer Watch / Sustainability Trends

22 October 2022

3 minutes

The report, How Brands Can Embrace the Sustainable Fashion Opportunity, which examines consumer behaviours related to sustainability and fashion, shows that of the nearly 5,900 fashion consumers across six countries (China, France, Germany, Italy, Japan, the United Kingdom, the United States) that Bain surveyed, approximately 65% said they care about the environment, but only some regularly prioritise sustainability in their shopping.

As Shopping Move Towards Sustainable Practices, Research Finds Five Types of Fashion Consumers

Shopping and purchasing trends among global fashion consumers are set to move sharply towards favouring more sustainable practices in the coming years, creating important new opportunities as well as challenges for fashion brands. New research by Bain & Company and the WWF Italy also finds there are five types of global fashion consumers who will be determining the course of things.

Special Correspondent

PRESS RELEASE / Survey

1 July 2022

5 minutes

Now more than ever, the industry is facing paradigm shifts in all areas: production and resources, life cycle, customer relationships, corporate responsibility, and globalization.

The Luxury Industry: Accelerating and Advancing Corporate Responsibility to Meet Evolving Consumer Demands

PARIS, June 30: The luxury industry has shown resilience with a return to pre-COVID performance levels and an estimated sector growth of more than 6% between 2022 and 2026. Now more than ever, the industry is facing paradigm shifts in all areas: production and resources, life cycle, customer relationships, corporate responsibility, and...

PRESS RELEASE / Survey

1 July 2022

3 minutes

The survey of 2,000 U.S. adults, commissioned by Slickdeals and conducted by OnePoll, found that 67% hate returning items they previously purchased, and two in three claim it's the worst part of the entire shopping experience.

Two in Three Americans Believe the Worst Part of Shopping is Returning Unwanted Items

LOS ANGELES, U.S.: Sixty-six percent of Americans believe the worst part of the shopping experience is going through the return process, according to a survey commissioned by Slickdeals, the only shopping platform powered by millions of avid shoppers.

The survey of 2,000 U.S. adults, commissioned by Slickdeals and conducted by OnePoll, found that...

PRESS RELEASE / Survey

1 July 2022

5 minutes

Driven by the current demand for affordability, consumers are substituting non-essential spending categories and looking for alternatives, making what they have more sustainable.

EY Future Consumer Index: Rising cost of living forces consumers to tighten grip on finances and get creative with sustainability

LONDON, UkK.: Consumers globally are preparing to hunker down for a long financial squeeze, as the increasing cost of living and geopolitical uncertainties push them to seek financial control amid low economic confidence, according to the latest EY Future Consumer Index (FCI).

The 10th edition of the global research of 18,000 consumers, conducted...

PRESS RELEASE / Survey

6 June 2022

4 minutes

The men's list is also topped by SHEIN, but the leading players are more classic brands, with Tommy Hilfiger and Carhartt rounding out the top three.

What Are the Hottest Clothing and Shoes Brands for Gen Z? Crocs, SHEIN and Columbia

BOSTON, US: What do Crocs, Columbia, Nike and Dr. Martens have in common? These classic brands are among the top choices for clothing and shoes for Gen Z (people between the ages of 9 and 24), according to a new survey by global strategy consultancy L.E.K. Consulting.

"As Gen Z continues to age into greater spending power coupled with its fashion...

PRESS RELEASE / Survey

20 May 2022

3 minutes

Sixty-four percent of U.S. adults report an increase in their impulse spending in 2022, according to an annual survey commissioned by Slickdeals.

Americans Have Increased Their Impulse Spending by 14% in 2022

LOS ANGELES, U.S.: Sixty-four percent of U.S. adults report an increase in their impulse spending in 2022, according to an annual survey commissioned by Slickdeals, the only shopping platform powered by millions of avid shoppers. Three in four (73%) respondents said most of their purchases tend to be spontaneous — a large jump from 59% who held the...