Greenwashing cannot just be wished away and when audits and certifications cause fatigue or come under a cloud, an industry has cause to worry. How can the TIC Council that promotes best practices in safety, quality, health, ethics and sustainability across industries check all of this? texfash.com talks to Director-General Hanane Taidi to understand the role the Council is expected to play as Europe chalks up a slew of legislations to help battle the global climate crises.