GREENSBORO, N.C., U.S.: On Thursday, Lee, the iconic American brand known for timeless style and innovative fit solutions, launches Lee X, an exciting product platform that incorporates the latest in fabric technology and modern design.
The Lee X platform expands upon the brand’s best-selling Extreme Motion line, which introduced stretch fabric and...
Antwerp, Belgium:Lee and Wrangler jeans are set to join forces to launch a denim store in Berlin. The new dual-branded store will offer consumers the ultimate denim experience, a retail concept that will be further introduced in select markets across Europe.
“Europe continues to be a key market for expansion for the Lee and Wrangler Brands. The new...
VF Corporation has met its own deadline on traceability maps for over 100 products, even as Kontoor Brands partners Arvind Limited and Cone Denim have agreed to share data currently not factored into the Higg MSI.
