It ain't fashion, if it ain't sustainable

Rubal Rathi

Research Scholar BML Munjal University

Rubal Rathi is research scholar at BML Munjal University.

List of All Articles

Title	Date
Preloved Luxury: Fad or Fashion’s Future?	12 May 2022

Most Popular

Fibre Innovation / New Launch Interview

A shift toward circular materials is prompting fashion to rethink where value begins, and how overlooked waste streams can shape the next phase of fibre innovation.

A New 'Circular' Fibre Launch Redraws How Fashion Handles Its Material Waste

Special Correspondent

2 December 2025

Heritage Crisis / Zari Work Feature

From Manish Malhotra’s bridal couture edit - 'Nooraniyat'. The embroidery boasts of age-old zardosi, badla, and of course signature sequins on modern silhouettes. Unfortunately, the precious metal heart of real zari is in crisis. With demand shrinking, costs climbing, and the younger generation turning away, the survival of this centuries-old craft hangs by a thread.

The Battle for Authentic Zari Reveals Deeper Faultlines in Indian Craftwork

Richa Bansal

3 December 2025

Latest Specials

Fibre Innovation / Red Sea Seaweed Interview

Native seaweed species from the Red Sea are being developed into fabric prototypes with future commercial potential. The work highlights how regional resources can power globally relevant sustainable textiles.

Woven from the Red Sea: Saudi Arabia’s First Seaweed Fabric

Richa Bansal

19 December 2025

Tribute / Meher Castelino First Person

Meher

When a Chronicler Falls Silent, an Industry Remembers Its Own

Richa Bansal

18 December 2025

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Cotton Crisis / Pakistan Status Analysis

The Pakistan Cotton Ginners Association (PCGA) and All-Pakistan Textile Mills Association (APTMA) have time and again warned that the current tax structure makes domestic cotton unviable, forcing mills to rely increasingly on cheaper imported alternatives. Industry insiders fear that during the crop year 2025–26, cotton ginning and textile sectors may operate at less than 50% of their total production capacity.

Pakistan's Cotton Sector Faces Imminent Collapse as Government Scrambles for Solutions

Special Correspondent

5 June 2025

Under Scanner / Nike Wage Theft Analysis

Without binding frameworks, supply chains will continue to operate on a model of plausible deniability and race-to-the-bottom pricing.

Nike's Unpaid Wages and Erosion of Corporate Credibility in Global Supply Chains

Special Correspondent

8 May 2025

Latest Updates

Machine Embroidery / Automation

Cornell’s OriStitch system uses embroidery and heat-shrink threads to transform flat fabrics into self-folding 3D forms.

OriStitch Points to a More Automated Future for Machine Embroidery

Staff Writer

15 December 2025

Luxury Fashion / Human Rights

Wider scrutiny

Widening Italian Investigation Flags Labour Abuses in Luxury Supply Chain

Staff Writer

8 December 2025