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Nic Sanders

Senior Lecturer, Management and Marketing University of Westminster
Nic Sanders

Nic Sanders is an experienced award-winning marketer and lecturer specialising in integrated marketing communication, retail, brands, customer experience and promotional marketing. His research interests are in all branches of retail marketing, as well as consumer and shopper behaviour.

 
 
Most Popular
Culture Theft / Prada Case Commentary
The Kolhapuri isn’t a relic. It’s a reminder that craft matters. That dignity of labour matters. That slow fashion, when done right, isn’t just ethical—it’s essential. What’s at stake isn’t just nostalgia—it’s a living craft, a rural economy, a cultural footprint.

Evil Wears Prada: Luxury Brand's Cultural Theft Masks a Looming Craft Crisis in India

  • Richa Bansal

1 July 2025
Deforestation / Brazil Leather Report
Apyterewa is the ancestral land of the Parakanã Indigenous People and one of Brazil’s most egregious cases of deforestation in recent years.

The Hidden Price of Luxury: Coach Handbags Linked to Amazon Deforestation

  • Subir Ghosh

24 June 2025
 
Latest Specials
Consumer Returns / Asos Policy Commentary
Online fashion retailers face rising costs and environmental challenges due to frequent returns driven by consumer habits and digital shopping incentives.

Online Fashion’s Free Return Model Under Fire as Asos Acts Against Overuse

  • Nic Sanders

4 July 2025
Design Theft / Lululemon Lawsuit Commentary
Premium yoga wear giant Lululemon's case against wholesale powerhouse Costco represents more than a simple trademark dispute; it embodies the broader tension between accessibility and exclusivity that is reshaping the modern retail landscape.

Dupe Culture on Trial: Lululemon Slams Costco for Selling ‘Knockoff’ Yoga Gear

  • Special Correspondent

3 July 2025
 
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Recycling Story / Blue Loop Originals Interview
At Blue Loop, every thread tells a story—of reuse, innovation, and the belief that what already exists can become valuable once again.

Denims Not Long-Lasting as 20 Years Ago, And Wool is Under-Rated

  • Richa Bansal

25 February 2025
Cyberattacks / Victoria's Secret Analysis
The wave of attacks targeting major retailers including Marks & Spencer, Co-op Group, and Harrods mean either coordinated criminal activity or copycat attacks exploiting similar vulnerabilities across the sector. Security experts have been talking about the unmistakable trend of cyberattacks specifically targeting retail operations, raising questions about industry-wide cybersecurity preparedness and the adequacy of existing protective measures.

How a Memorial Day Breach at Victoria’s Secret Laid Bare Retail’s Cyber Defences

  • Subir Ghosh

17 June 2025
 
Latest Updates
Material Choices / Trainer Brands
The study focused on thirteen companies actively implementing sustainability practices, with data extracted from their public websites.

Study Reveals Gaps in Sustainability Among Eco-Friendly Trainer Brands

  • Staff Writer

4 July 2025
Fashion Impact / New Toolkit
The toolkit also highlights impacts that occur across all activities and affect various actors, specifically concerning own workers, workers in the value chain, and business conduct (e.g., gaps in anti-corruption measures, inadequate whistleblower protections).

New Fashion Impact Toolkit Maps 3,000 Sustainability Challenges Across Textiles Industry

  • Staff Writer

3 July 2025