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Joëlle Vanhamme

Professeur de marketing EDHEC Business School
Joëlle Vanhamme

Joëlle Vanhamme is Professeur de marketing at EDHEC Business School.

Most Popular
Flax Sector / Study Findings Report
Interest in domestic natural fibres is rising across the UK's sustainable fashion and maker sectors, driven by demand for shorter, more transparent supply chains.

Scotland Proves Flax Can Grow but Cannot Yet Build an Industry

  • Special Correspondent

14 May 2026
Project Rewear / Study Findings Report
The grade assigned to a garment at a sorting facility has less to do with its physical condition than with whether it aligns with current trend cycles and carries a recognised brand name.

The Circular Economy Is Working for the Wrong People in the Wrong Places

  • Subir Ghosh

14 May 2026
 
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Waste Crisis / Seconds Markets Analysis
Long-term relationships between sorters and importers function as informal quality governance systems where reputation and repeated transactions replace formal certification across international borders.

Affordable Clothing for Millions Hangs on a Regulatory Debate Built Without Evidence

  • Subir Ghosh

9 June 2026
Fabric Dyeing / Nwe Techs Commentary
Growing concern over freshwater use is encouraging closer examination of processes traditionally accepted as unavoidable components of large-scale textile production systems.

End of Invisible Dyeing Costs: Compliance Demands Are Redefining the Economics of Textile Production

  • Alok Goel
  • Rohini Swamy

5 June 2026
 
Trending Now
Close Look / Sizing Solutions 2022 / II Report
It is not clear how many companies in the sizing tech space exist in the market and how many startups have failed to take off. What is clear is that the tough and good ones are surviving—heading into a future which will see more brands and retailers getting into the virtual sizing/fitting area.

Sizing Solution Firms: Ones into Gimmickry Have Been Edged Out

  • Subir Ghosh

3 May 2022
HSBC Downgrade / Nike Impact Analysis
Once a reliable proxy for global consumption growth, major sportswear labels now face a market in which scale and cultural recognition are no longer sufficient to guarantee investor confidence or competitive position.

The Sportswear Market Has Changed the Rules and the Biggest Players Are Exposed

  • Subir Ghosh

28 April 2026