Artisans

A comprehensive framework is being meticulously chalked out to establish a globally recognised mark of authenticity for handmade products to safeguard the unique methods and traditions inherent in crafts, often passed down through generations, to enable artisans to compete fairly, ensuring fair compensation. The 'Seal of Crafts Authenticity' hopes to provide a trusted certification that would ensure buyers receive what is promised.

Why does a designer have to lie? Why don’t we give the master craftsperson his/her due? Master embroiderer, craft exponent and revivalist Asif Sheikh answers these questions and more on the whats and whys that plague the handcrafted handloom industry.

League of Artisans, a non-profit was formed to promote artisan skills as a vital response to global challenges, trusting in the transformational power of craft to create alternative futures. texfash.com talks to the globally-recognised activist-entrepreneur, Carry Somers, who is also Co-Founder of the decade-old Fashion Revolution.

The office of the Development Commissioner (Handicrafts), the nodal agency which spearheads India's efforts to promote the handmade sector, has launched a portal which will give artisans an easy market access to over 200 marketing events in India.