It ain't fashion, if it ain't sustainable

Primal Soles

Footwear Innovation / Primal

13 February 2023

7 minutes

Cork, the raw material used is CO2 negative in its production process. What’s more is that Primal Soles reuses the material by actively taking back used insoles and reintroducing them into the production cycle so that they don’t end up in landfill wastes. This way it creates a completely circular ecosystem that benefits both the customer as much as the planet.

Sole of the Matter: It’s All Cork

Primal Soles, a Netherlands-based start-up, makes insoles from natural Mediterranean cork, claiming it to be the planet's first 100% circular, recyclable and sustainable shoe insole brand.

By

Richa Bansal

Feature

Exclusive

Most Popular

Snapshot / Recycling Crisis / II Feature

With Europeans producing 12.6 million tonnes of textile waste annually and most still ending up burned, dumped, or exported, the industry needs solutions that can deliver impact today, not in decades. The frenzied rush towards chemical recycling, while potentially transformative, risks creating expensive, exclusive pathways that leave the majority of textile waste unaddressed.

Beyond Chemical Promises: Why Textile Recycling Needs a Technology Reality Check

Subir Ghosh

3 June 2025

Under Scanner / Nike Wage Theft Analysis

Without binding frameworks, supply chains will continue to operate on a model of plausible deniability and race-to-the-bottom pricing.

Nike's Unpaid Wages and Erosion of Corporate Credibility in Global Supply Chains

Special Correspondent

8 May 2025

Textile Recycling Expo

Latest Specials

Tariff Turmoil / Developments Commentary

The legal battle over Trump's tariffs represents more than a dispute over trade policy; it embodies fundamental questions about American governance and the balance of power between branches of government.

Trump's Tariff Turmoil: Courts Challenge Presidential Authority in Landmark Trade Ruling

Richa Bansal

3 June 2025

Designer Talk / Nigerian Trends Report

These stunning runway moments at LagosFW24 redefined elegance with bold silhouettes, rich textures, and timeless sophistication.

How Lagos Fashion Blends Nigerian Tradition with Global Style Trends

Adwoa Owusuaa Bobie

29 May 2025

Young India Fashion Survey 2025