It ain't fashion, if it ain't sustainable
texfash.com
 
  1. Home
  2. All Writers
  3. Viral Desai
 

Viral Desai

Chief Executive Offier Zenitex
Viral Desai

Viral Desai is an renowned entrepreneur and environmentalist. He is the CEO of Surat-based textile processing house Zenitex. Under his leadership, Zenitex has bagged several state, national and international awards for energy conservation and sustainability. Desai is very active in environmental protection. Currently, he runs a nationwide movement under the 'Satyagraha Against Pollution and Climate Change' campaign and making people aware about protecting the environment.

 

List of All Articles

Title Date
MSMEs Need Both Respect and Support
 
 
Most Popular
Tariffs and Seconds / SMART View Interview
If unfair trade barriers persist, there's the risk of seeing mountains of usable clothing pile up in the US, while markets abroad fill the gap with cheap, low-quality fast fashion that often results in more waste, not less. Keeping the second-hand clothing trade flowing freely is in everyone’s best interest: economically, socially, and environmentally. This is a moment to build smarter, fairer, and more circular global systems, not to shut them down.

Trade Barriers on Second-Hand Clothing Disrupt a Globally Significant Reverse Supply Chain

  • Subir Ghosh

24 April 2025
Denim Finishing / EIM Report Interview
Environmental Impact Measuring (EIM) combines user input with strict benchmarking and automated calculations. To ensure data integrity, it uses a dual system: an accreditation programme for users and third-party validation by GoBlu International.

Future Lies in Hybrid Models Where High-Level LCAs Are Supplemented by Granular Data

  • Subir Ghosh

2 May 2025
 
Latest Specials
Under Scanner / Nike Wage Theft Analysis
Without binding frameworks, supply chains will continue to operate on a model of plausible deniability and race-to-the-bottom pricing.

Nike's Unpaid Wages and Erosion of Corporate Credibility in Global Supply Chains

  • Special Correspondent

8 May 2025
M&S Attack / The Ramifications Analysis
Modern retailers must accept that transformation isn't just customer-facing. It must go down to the root—network segmentation, zero-trust architecture, robust identity access management. Otherwise, all the retail innovation in the world is just expensive window dressing.

M&S Cyberattack Must Be Seen as Wake-Up Call for Somnolent Global Retailers

  • Special Correspondent

7 May 2025
 
Trending Now
Climate Action / Tersus Solutions Interview
The Tersus Solutions CO2 platform offers amazing capabilities – this is in large part due to the amazing nature of CO2. When pressurised, carbon dioxide (CO2) becomes a liquid (LCO2) and at even higher pressures become super-critical (scCO2).

Making Cleaner Textiles: Tersus Has a Closed-Loop Cleaning System

  • Subir Ghosh

20 February 2025
Country Overview / Colombia / II Interview
As Colombia evolves, it looks forward to making the best out of its Promotion Trade Agreement with the United States, always keeping in mind the need to have a level-playing field based on principles of sustainability; for example, it looks forward to reducing inequity, and social, economic, and gender gaps, with the whole purpose being to achieve total peace in Colombia.

For Colombia's Textiles-Fashion Industry Sustainability Is Not a Plus, but a Must

  • Subir Ghosh

2 May 2023
 
Latest Updates