It ain't fashion, if it ain't sustainable
texfash.com
 
  1. Home
  2. Archives
  3. Quiet Luxury
 

Quiet Luxury

Consumer Trends / Quiet Luxury

19 January 2024

 3 minutes
What is the right strategy for luxury brands when it comes to displaying their logos? Findings suggest that prominent logo displays often backfire, making brands seem inauthentic and less cool. This strategy turns fans of the brand away, potentially reducing its market share.

Luxury Fashion Going Quiet as Minimalist, Logoless Style Stages a Comeback

Luxury brands should prominently display their logo, shouldn’t they? A recent research suggests otherwise.

By
  • Paurav Shukla
  • Dina Khalifa
 Commentary
Young India Fashion Survey 2025
Textile Recycling Expo
ITF Intertex Portugal 2025
Most Popular
Tracing Wool / Sheep Inc Interview
The Sheep Inc mission goes beyond creating exceptional knitwear. It seeks to reimagine the fashion industry's approach to the environment. Instead of merely offsetting emissions, Sheep Inc strives to make a positive impact, pledging to remove more CO2 from the atmosphere than the manufacturing process creates.

Here's a Response to Anti-Wool Agenda: Transparency and Regenerative Sourcing

  • Subir Ghosh

8 April 2025
Trade Ties / Indo-Bangla Tension Commentary
Trucks at the border crossing at Dawki, Meghalaya. The trans-shipment facility, operational since 2020, was a result of India’s “Neighbourhood First” initiative and a gesture of goodwill toward Dhaka.

India’s Trans-shipment Ban Serves as a Big Blow to Bangladesh’s Apparel Ambitions

  • Subir Ghosh

21 April 2025