LEVIN, NEW ZEALAND:Nuyarn technologies, a proven innovator in performance yarn and fabric, is proud to announce the expansion of its sock brand partners. In addition to its current partners, KUIU and Trew, the new partnerships include; Falke, Courier, Radio and Kathmandu.
For decades, performance wool was constrained by traditional ring-spinning methods that twisted fibers together, resulting in heavy, slow-drying yarns that hindered the natural performance of wool. Nuyarn eliminates this twist by drafting superfine merino wool around a high-performance filament to engineer a loftier, more resilient structure. Building on this breakthrough, Nuyarn developed its award-winning Strong Wool technology, a process that transforms overabundant, coarse interior textile wool previously deemed unusable for apparel into exceptionally durable, lightweight yarns that withstand extreme abrasion without sacrificing comfort or performance. Demonstrating this innovation in active footwear, the sock brands utilize Nuyarn Merino and Strong Wool technology to deliver durability, rapid moisture management, supreme comfort and ultra lightweight variations.
"The objective was never just to improve wool; it was to unlock the performance potential already present within the fiber," said Andy Wynne, CEO of Nuyarn. "we are bringing a level of durability and thermoregulation to the sock market that simply hasn't been possible with traditional yarn structures".
Technical Specifications & Benefits
- Superior Durability: Tested at 8.8x more abrasion-resistant than conventional merino, ensuring longevity even in high-friction zones.
- Rapid Moisture Management: Dries 5x faster, pulling moisture away from the skin.
- Enhanced Thermoregulation: Offers 35% more loft and aeration, providing weightless warmth that regulates temperature across changing conditions.
- Sustainability Minded: Features RWS (Responsible Wool Standard) certified merino and is OEKO-TEX 100 accredited.
- Ultra lightweight options with exceptional durability.
ABOUT NUYARN: Nuyarn is a performance textile technology platform focused on unlocking the natural performance potential of wool. Traditional spinning methods restrict how wool performs by tightly twisting fibers together. Nuyarn’s proprietary twist-free technology allows natural fibers to perform exactly as intended by nature. The result is a new generation of fabric applications that are explicitly Lighter in weight, Drier in moisture management, and Stronger in long-term durability, enabling a higher standard of natural performance solutions for global brand partners.
