Impetus Presents Beachwear SS23 Collection

A versatile collection that combines the simplicity of monochrome models with the irreverence and modernity of the patterns, which promise to make summer days even more colourful and fun.
A versatile collection that combines the simplicity of monochrome models with the irreverence and modernity of the patterns, which promise to make summer days even more colourful and fun. Impetus Group

Impetus is already looking towards Summer and has just presented the new Beachwear line, the latest novelty of the Portuguese brand for the hottest season of the year. Staying true to its elegant aesthetics, in this collection there are many proposals that promise to please all the male customers.

A versatile collection that combines the simplicity of monochrome models with the irreverence and modernity of the patterns, which promise to make summer days even more colourful and fun. From the indispensable swim shorts, to the thongs and not forgetting the polos, there are various options available for all styles and ages. Modern proposals that promise to take all customers on a sensory journey through Cuban culture, which served as inspiration for the collection.

All the pieces of the beachwear line are produced using the most comfortable and best quality materials. In addition, they use "FAST-DRY" technology, a special treatment applied to the fibre that disperses water, reducing drying times and quickly removing moisture from the body.  One more commitment of Impetus to present the latest innovations in the textile sector, which is already a standard feature of the Portuguese brand.

Whether for a day at the beach or for a dinner by the sea that calls for relaxation and versatility, Impetus has the perfect options for any look.

Impetus GROUP: In 1973, Emília and Alberto Figueiredo created a small textile business. Today, and just a few decades later, the Impetus Group has become one of the leading companies in the textile sector worldwide. Six people, four machines and a family dream have become the launching pad for an industrial and commercial presence with a truly global dimension. Driven by almost half a century of experience and a commitment to customers and the community, the Impetus management team remains solidly based on a family base, with a new generation that continues to believe in the same values.

Today, the brand is proud to have one of the most complete vertically integrated structures in Europe, supported by several departments, which include R&D and Logistics. The improvement of this structure guarantees flexibility and capacity to offer customers a service of the highest quality and adjusted to their needs. Although Impetus started by producing only underwear and loungewear, the experience and know-how they have acquired over the years, together with the significant investment in new technologies, allowed them to expand the portfolio to a wide range of technical products, such as clothing work and sports, betting on underwear with and without sewing.

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  • Dated posted: 12 April 2023
  • Last modified: 12 April 2023