It ain't fashion, if it ain't sustainable

International Alpaca Association

Natural Fibres / Wool City

1 November 2023

5 minutes

Given the significant portion of the Earth’s surface dedicated to producing food and fibre and the livelihoods, culture, traditions, and communities bound up in farming, herding and land stewardship, there is so much value that gets overlooked, beyond the product, in living on and off the land.

Towards Nature Positive: How Italy's 'Wool City' can Inspire a Natural Fibre Revolution

Biella, located in the northern Italian region of Piedmont, is home to Italy’s wool textile industry. This traditional and iconic city now hosts the annual Natural Fibres Connect conference, from where texfash.com gets this report.

By

Liesl Truscott

Analysis

Young India Fashion Survey 2025

Textile Recycling Expo

ITF Intertex Portugal 2025

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If unfair trade barriers persist, there's the risk of seeing mountains of usable clothing pile up in the US, while markets abroad fill the gap with cheap, low-quality fast fashion that often results in more waste, not less. Keeping the second-hand clothing trade flowing freely is in everyone’s best interest: economically, socially, and environmentally. This is a moment to build smarter, fairer, and more circular global systems, not to shut them down.

Trade Barriers on Second-Hand Clothing Disrupt a Globally Significant Reverse Supply Chain

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Environmental Impact Measuring (EIM) combines user input with strict benchmarking and automated calculations. To ensure data integrity, it uses a dual system: an accreditation programme for users and third-party validation by GoBlu International.

Future Lies in Hybrid Models Where High-Level LCAs Are Supplemented by Granular Data

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