It ain't fashion, if it ain't sustainable

Neeka Mashouf

Tech Innovation / Biomimicry

31 July 2023

3 minutes

Neeka and Leila Mashouf, twin sisters who grew up in North California, founded Rubi Laboratories in 2021 after inventing and prototyping the technology in a public biohacking lab, leveraging their deep scientific expertise in materials engineering and bioengineering.

Rubi Laboratories to Help Walmart Convert Emissions into Cellulosic Fibres

In what could well be a groundbreaking technology, a Walmart and Rubi Labs collaboration could soon be spinning out affordable clothing from carbon emissions, and the inspiration is nature yet again — the process how trees “eat” CO2!

By

Staff Writer

Young India Fashion Survey 2025

Textile Recycling Expo

ITF Intertex Portugal 2025

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Circularity Narratives / ESCF Project Report

Participation in ESCF was not token—it demanded deep engagement from all. For Yee Chain, this meant drawing from years of hands-on trials in circular textile manufacturing. As supply chain partners, it was committed to share its existing knowledge and to advance development/ use of new knowledge and tools to actively contribute to the project.

Enabling Systemic Circularity and a Collective Push for Industry-Wide Change

Subir Ghosh

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Trade Ties / Indo-Bangla Tension Commentary

Trucks at the border crossing at Dawki, Meghalaya. The trans-shipment facility, operational since 2020, was a result of India’s “Neighbourhood First” initiative and a gesture of goodwill toward Dhaka.

India’s Trans-shipment Ban Serves as a Big Blow to Bangladesh’s Apparel Ambitions

Subir Ghosh

21 April 2025