It ain't fashion, if it ain't sustainable

Natasha Franck

Going Circular / Digital ID

29 September 2022

2 minutes

Connectivity is essential to reshape our relationship with resources and to solve for the systems and incentives preventing our transition to a circular economy. If Digital IDs are implemented according to this plan, brands can access ongoing royalties, relationships and data through products.

New Action Plan Details How Brands Can Leverage Digital IDs to Install Circular Services

An ‘Industry-Aligned Action Plan’ explores how fashion brands and retailers can leverage Digital ID technology to establish circular services in every product they manufacture and profitably scale up fashion’s circular economy.

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