It ain't fashion, if it ain't sustainable

Michael Berg

State of Recycling / Renewcell Saga

27 February 2024

6 minutes

The Renewcell 1 plant in winter. When a recycling pioneer decides to file for bankruptcy, it distinctly indicates that the stated circularity claims, promises and ambitions of industry are only hot air.

Nails in Renewcell Coffin Were Hammered in by a Callous and Lethargic Global Fashion Industry

Swedish textile recycling pioneer Renewcell has decided to file for bankruptcy. The reason for the company going bust has nothing to do with either its product or facilities, but a global fashion industry that is still unwilling to increase its uptake of recycled fibres.

By

Subir Ghosh

Analysis

The Observer

Young India Fashion Survey 2025

Textile Recycling Expo

ITF Intertex Portugal 2025

Most Popular

Circularity Narratives / ESCF Project Report

Participation in ESCF was not token—it demanded deep engagement from all. For Yee Chain, this meant drawing from years of hands-on trials in circular textile manufacturing. As supply chain partners, it was committed to share its existing knowledge and to advance development/ use of new knowledge and tools to actively contribute to the project.

Enabling Systemic Circularity and a Collective Push for Industry-Wide Change

Subir Ghosh

18 April 2025

Sourcing Strategies / New Trade Disorder / II Analysis

The plush Plaza Senayan in Indonesian capital Jakarta. Many Asian countries today have thriving domestic markets.

Just Like 'China Plus One' of Earlier, the World Now Needs a 'US Plus One' Trade Policy

Subir Ghosh

8 April 2025