Keshav Kranthi

A groundbreaking study by the International Cotton Advisory Committee challenges the long-held perception of cotton as excessively water-intensive, revealing that focusing on total water use—including natural rainwater—distorts understanding of the crop's environmental impact. The research emphasises optimising irrigation practices for genuine water conservation.

Aimed to empower smallholder farmers, the Aid by Trade Foundation (AbTF) and International Cotton Advisory Committee (ICAC) have launched a project to promote carbon credits in African cotton production.

The cotton misinformation problem needs to be seen in the light of today’s society where fake news thrives and wreaks havoc. It’s not difficult to find out how the cotton myths came into being. It’s also not difficult to find out who have been flinging and slinging these falsehoods. Cotton needs to be more assertive, and possibly a bit aggressive too. texfash tries to join some dots.

The much-awaited Cotton Data Book 2022 just released by the International Cotton Advisory Committee (ICAC) incorporates a lot more information than the last edition.