It ain't fashion, if it ain't sustainable

Derya Göçer

Quake Aftermath / Brand Responses

28 August 2023

3 minutes

Only five among the 202 respondents said that brands offered them and their workers any support at all after the earthquake.Close to half (48%) said that buyers reduced their order volume after the earthquake.

2023 Quake Aftermath: Only 2 Brands Acted Responsibly, Rest Left Türkiye in the Rubble

At least 16 global fashion brands were mute observers to the February 2023 tremblor that devastated parts of Turkiye with only 2 taking some steps to ameliorate working conditions from the 200+ suppliers they source from.

By

Special Correspondent

Young India Fashion Survey 2025

Textile Recycling Expo

ITF Intertex Portugal 2025

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Branding Evolution / Influencers Analysis

Branding has always been about making a lasting impression, literally and figuratively.

Challenges of Branding in the Age of Influencers

Piyush Deogirkar

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Tariffs and Seconds / SMART View Interview

If unfair trade barriers persist, there's the risk of seeing mountains of usable clothing pile up in the US, while markets abroad fill the gap with cheap, low-quality fast fashion that often results in more waste, not less. Keeping the second-hand clothing trade flowing freely is in everyone’s best interest: economically, socially, and environmentally. This is a moment to build smarter, fairer, and more circular global systems, not to shut them down.

Trade Barriers on Second-Hand Clothing Disrupt a Globally Significant Reverse Supply Chain

Subir Ghosh

24 April 2025