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Claes Meldgaard

PRESS RELEASE / Announcement

12 May 2022

 2 minutes
Newbie represents a nostalgic, timeless style with a clear sustainability focus. The colour palette is soft, the prints hand-drawn, and the clothes are designed to be passed on from child to child. Every one of the collections is made of more sustainable materials, where all the cotton is organic and for the most part GOTS-certified.

Newbie expands into ten new markets

“In line with our expansion plan and to meet the high demand for our amazing Newbie brand, we have chosen to launch newbie.com in another ten countries. Our online retailing launched in late April is a first step in a larger-scale launch,” said Claes Meldgaard, Vice President Sales Kappahl.

The new markets with online retailing are Austria, Belgium...
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