It ain't fashion, if it ain't sustainable

Andrea Albright

Tech Innovation / Biomimicry

31 July 2023

3 minutes

Neeka and Leila Mashouf, twin sisters who grew up in North California, founded Rubi Laboratories in 2021 after inventing and prototyping the technology in a public biohacking lab, leveraging their deep scientific expertise in materials engineering and bioengineering.

Rubi Laboratories to Help Walmart Convert Emissions into Cellulosic Fibres

In what could well be a groundbreaking technology, a Walmart and Rubi Labs collaboration could soon be spinning out affordable clothing from carbon emissions, and the inspiration is nature yet again — the process how trees “eat” CO2!

By

Staff Writer

Most Popular

Event Preview / Intertex Portugal Interview

ITF Intertex Portugal expects the participation of over 250 top-tier exhibitors, alongside the anticipated presence of more than 5,000 professionals from over 20 countries.

Balancing Between Nearshoring and Regional Supply Chains with a Global Outlook

Subir Ghosh

3 May 2025

M&S Attack / The Ramifications Analysis

Modern retailers must accept that transformation isn't just customer-facing. It must go down to the root—network segmentation, zero-trust architecture, robust identity access management. Otherwise, all the retail innovation in the world is just expensive window dressing.

M&S Cyberattack Must Be Seen as Wake-Up Call for Somnolent Global Retailers

Special Correspondent

7 May 2025

Textile Recycling Expo

Latest Specials

Designer Talk / Nigerian Trends Report

These stunning runway moments at LagosFW24 redefined elegance with bold silhouettes, rich textures, and timeless sophistication.

How Lagos Fashion Blends Nigerian Tradition with Global Style Trends

Adwoa Owusuaa Bobie

29 May 2025

Toxic Fashion / Nonylphenol Usage Report

Indian textile products containing toxic chemicals may face barriers or trade limitations in the global market, hindering competitiveness of the Indian textile industry. By aligning with international efforts and adopting strict measures,

Toxic Chemicals in Indian Clothing Pose Health and Environmental Threats, Finds Study

Special Correspondent

27 May 2025

Young India Fashion Survey 2025