It ain't fashion, if it ain't sustainable

Alan McClay

Certifications / Better Cotton

30 August 2024

2 minutes

Better Cotton justified the upcoming changes by harping on "continuous improvement" as a cornerstone of its strategic plans.

Better Cotton to Clean up Act, Announces Decision to Launch New Product Label

Embroiled in controversies in recent times, Better Cotton will soon launch a new product label with evolving traceability capabilities to enable its network of retailers and brands to showcase their commitment to sustainable cotton production.

Staff Writer

PRESS RELEASE / Announcement

14 November 2023

2 minutes

Better Cotton is committed to building upon its presence across Africa to enable smallholder farmers to mitigate climate change and adopt a continuous improvement approach to sustainable agricultural practice.

Better Cotton Expands in West Africa with New Côte d'Ivoire Programme

London, U.K.: Better Cotton, the world’s largest cotton sustainability initiative, has announced the opening a new programme in Côte d'Ivoire and committed to supporting 200,000 domestic cotton farmers in its first five years.

The new field-level programme will offer training and resources to farming communities across the country, a first step...

Traceability / Better Cotton

3 November 2023

2 minutes

Better Cotton wants to scale up the availability and sourcing granularity of traceable Better Cotton to serve as the foundation for an Impact Marketplace that would compensate farmers for field-level progress, and enable country-level Life Cycle Assessments (LCAs) to calculate the environmental impact of Better Cotton in relation to conventional cotton.

Better Cotton Launches Own Traceability Solution for Fashion and Textiles Sectors

The Better Cotton Platform, Better Cotton’s just launched own traceability solution for the fashion and textiles sectors from the ginning stage right through to the retailer or brand, will enable suppliers to log transactional information, culminating in visibility of where the raw material has originated from and how much is within a product.

Staff Writer

PRESS RELEASE / Announcement

27 September 2023

2 minutes

Panel (from left to right): Dimas Rizzo Escalante, President of Espalgodon; Carmen Crespo Díaz Secretary of Agriculture, Fisheries, Water and Rural Development of the Regional Government of Andalusia; Damien Sanfilippo, Senior Director of Programmes, Better Cotton.

Better Cotton Launches Strategic Partnership in Spain

London, U.K.: Better Cotton, the world’s largest cotton sustainability initiative, will today inaugurate the launch of a strategic partnership in Spain by hosting a multistakeholder event in Seville.

The meeting will convene the Interprofessional Cotton Association (Espalgodon) and the Regional Government of Andalucia – two stakeholders that have...

PRESS RELEASE / Statement

22 September 2023

2 minutes

Better Cotton Farmer Punamchand Jalela mixing ingredients found in nature to make bio-pesticide.

Better Cotton Calls for Eradication of Highly Hazardous Pesticides in Agriculture

London, U.K.: Better Cotton, the world’s largest cotton sustainability initiative, and its partners in the Integrated Pest Management (IPM) Coalition have issued a position paper demanding a global phase-out of highly hazardous pesticides (HHPs) across agricultural supply chains.

Ahead of the fifth session of the International Conference on...

PRESS RELEASE / Announcement

25 July 2023

3 minutes

Safeya has been working as a cotton picker for the past 30 years. With the recent collaborations & developments she hopes that the cotton industry in Egypt thrives, as well as her income.

Better Cotton and Cotton Egypt Association Forge New Strategic Partnership in Egypt

London, U.K.: Better Cotton, the world’s largest cotton sustainability initiative, and Cotton Egypt Association (CEA), the organisation responsible for promoting and protecting Egyptian cotton worldwide, have announced a new strategic partnership to expand the Better Cotton programme in Egypt.

The programme was first launched in 2020 by the Egyptian...

PRESS RELEASE / Event

28 June 2023

2 minutes

Better Cotton, the world’s largest cotton sustainability initiative, will spotlight its efforts to trace cotton in Uzbekistan at this week’s Global Fashion Summit, which gets underway today in Copenhagen until 28 June.

Better Cotton Collaboration in Spotlight at Global Fashion Summit

London, U.K.: Better Cotton, the world’s largest cotton sustainability initiative, will spotlight its efforts to trace cotton in Uzbekistan at this week’s Global Fashion Summit, which gets underway today in Copenhagen until 28 June.

Tomorrow, from 16:00-16:30 CEST, Better Cotton Chief Executive Officer, Alan McClay, will take part in a panel...

PRESS RELEASE / Event

24 June 2023

3 minutes

Data, Legislation and Climate Crisis in Focus at Better Cotton Conference

Amsterdam, Netherlands: Better Cotton has concluded its annual conference, which was held from 21-22 June in Amsterdam, the Netherlands.

The in-person and online event attracted more than 350 industry stakeholders from 38 countries around the world, and explored four key themes: Climate Action, Sustainable Livelihoods, Data & Traceability, and...

Cotton Standards / Revisions

21 April 2023

3 minutes

From a social standpoint, the revised standard will place stronger onus on driving impact and promoting wellbeing in farming communities, supported by more robust requirements surrounding decent work and gender equality, in addition to the inclusion of a new principle: smallholder livelihoods.

Better Cotton Revises Principles & Criteria to Suit Local Realities, Takes Farmer-Centric Approach

In its bid to remain an effective tool to drive continuous improvement and deliver sustainability impact at field-level, non-profit Better Cotton has revised its Principles & Criteria (P&C) to drive continuous improvement and deliver sustainability impact at field level.

Staff Writer

Traceability / Indian Cotton

19 April 2023

4 minutes

There are over one million Better Cotton farmers in India, and it is one of the largest producers of Better Cotton globally. However, domestic supply chains are amongst the most complex in the world and are far more fragmented than in other regions.

Better Cotton's Traceability Technologies to Track Indian Cotton’s Journey from Field to Shelf

Better Cotton is piloting innovative traceability technologies through India’s cotton value chain to provide end-to-end visibility. The new traceability framework will allow greater flexibility and visibility of the physical flow of cotton through supply chains as the network grows.