It ain't fashion, if it ain't sustainable

Prosper Insights & Analytics

PRESS RELEASE / Survey

17 November 2023

3 minutes

Black Friday continues to be the most popular day to shop, with 72% (130.7 million) planning to shop, up from 69% in 2022. Cyber Monday is the second most popular day, attracting 39% (71.1 million) of those planning to shop over the weekend, on par with 38% last year.

More People Than Ever Expected to Shop During Thanksgiving Holiday Weekend

WASHINGTON, U.S.: An estimated 182 million people are planning to shop in-store and online from Thanksgiving Day through Cyber Monday this year, according to the annual survey released today by the National Retail Federation and Prosper Insights & Analytics. This figure is 15.7 million more people than last year and is the highest estimate since...

PRESS RELEASE / Announcement

30 November 2022

3 minutes

Record 196.7 Million Consumers Shop Over Thanksgiving Holiday Weekend

WASHINGTON, U.S.: A record 196.7 million Americans shopped in stores and online during the five-day holiday shopping period from Thanksgiving Day through Cyber Monday, according to the annual survey released today by the National Retail Federation and Prosper Insights & Analytics. The total number of shoppers grew by nearly 17 million from 2021 and...