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G-Star RAW

PRESS RELEASE / Announcement

4 April 2024

 3 minutes
Archroma, a global leader in specialty chemicals towards sustainable solutions, has been working with innovative Dutch denim brand G-Star RAW and sustainable denim leader Advance Denim since 2019.

Archroma, G-Star RAW and Advance Denim Promote Cleaner Denim Production

Pratteln, Switzerland: With the aim to help the denim industry reduce the environmental impact of its wastewater and move towards circularity, three leaders from across the denim supply chain have renewed their joint commitment to the production of aniline-free denim apparel based on Archroma’s DENISOL PURE INDIGO 30.

Archroma, a global leader in...
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