It ain't fashion, if it ain't sustainable

ASICS

Climate Action / Industry Status

2 August 2024

3 minutes

Fashion remains one of the most polluting industries with fossil fuels burned at every stage of production. However, the report finds that despite the escalating climate crisis, big brands’ reduction targets are not ambitious enough to meet the global goal of limiting temperature rise to 1.5°C above pre-industrial levels.

Brands Faltering on Climate Accountability, Action; Average Score of Top 250 Brands Stands at 18/100

For all the sound and fury on climate change and climate change continuing to wreak havoc in all parts of the globe, as many as 32 of the 250 brands rated 0% in terms of their emissions accountability, says a Fashion Revolution report.

Staff Writer

PRESS RELEASE / Launch

30 September 2022

2 minutes

ASICS India celebrates its philosophy of Sound Mind Sound Body through the brand campaign 'Choose To Move'

NEW DELHI, India: ASICS, a Japanese sports performance brand, unveiled its latest brand campaign #ChooseToMove. Featuring ASICS India's Brand Ambassador Tiger Shroff, the campaign builds on the brand's philosophy of achieving 'Sound Mind In A Sound Body.'

Designed to inspire today's youth to choose well-being above anything else, Choose To Move...

PRESS RELEASE / Launch

25 April 2022

3 minutes

Building on the breakthrough success of the first METASPEED™ shoes introduced in 2021, ASICS has utilized data accumulated through its elite athletes in competition to refine the product design to cater for the two major running styles allowing every runner to perform at their personal best and record their fastest times yet. Introducing the METASPEED™ EDGE+ and the METASPEED™ SKY+ shoes.

ASICS Takes Product Personalisation To Next Level At Meta

LONDON, US: ASICS is today announcing the latest updates to its record breaking METASPEED™ series as they take the performance of their product personalization to the next level.

Building on the breakthrough success of the first METASPEED™ shoes introduced in 2021, ASICS has utilized data accumulated through its elite athletes in competition to...